Integrated Alliances has been training B2B sales teams to utilize LinkedIn to attract new business and to find and engage new customers since 2006. Staying ahead of the curve, Integrated Alliances expanded the LinkedIn sales training programs to encompass Social Selling.
Now, pushing into uncharted territory, Integrated Alliances presents LinkedIn Sales Navigator training for organizations that are truly serious about expanding sales using the newest and most powerful tools on the planet.
Besides LinkedIn sales trainings, Integrated Alliances has training programs suited to channel development, marketing, recruiting and the general use of LinkedIn.
With over 500 training sessions under its belt, Integrated Alliances has super-refined and advanced curriculum-based programs that can be customized to the specific needs of clients.
Technology firms and tech-savvy companies are our specialty and it stems from IA’s founder, Mike O’Neil, who is a 15 year veteran of front-line technology sales in hardware, software, networking, Internet, telecom, cloud, Web development and technical services. An accredited Industrial Engineer, Mike was a network systems engineer (and an Industrial Engineer) before moving to sales and sales engineering.
Fit In and Stand Out
Integrated Alliances training LinkedIn training programs teach sales reps how to “Fit In” so they are comfortable creating relationships with new customers using LinkedIn, social selling and social networking. Sales reps learn the fundamentals in a simple, easy to follow and easy to relate to manner.
The programs then move teach sales reps how to “Stand Out” in a crowded market. This lets them attract inbound business as well as find and engage new customers.
Starting at the prestigious University of Denver in 2006, Integrated Alliances has been teaching LinkedIn to sales teams all across North America and around the world. LinkedIn even sponsored what were the very first LinkedIn trainings held anywhere in the world – by Integrated Alliances.
Integrated Alliances programs often incorporate CRM’s, most often with Salesforce.com, and data-driven lead generation efforts.
Social Selling Programs
Integrated Alliances social selling programs are optimized for busy sales reps that are now being asked to support corporate marketing and lead generation efforts. This expands the scope to include content marketing, Twitter and other B2B selling tools.
LinkedIn Sales Navigator Programs
Integrated Alliances has always been leading edge and that is especially true with LinkedIn Sales Navigator, the hot new sales-centric LinkedIn version of LinkedIn that is designed for sales teams and those that call on large companies. The Integrated Alliances LinkedIn Sales Navigator programs incorporate B2B training on LinkedIn, LinkedIn Sales Navigator and CRM systems (like Salesforce.com).
The most popular and most effective form of training is the LinkedIn hands-on workshop, a format pioneered by Integrated Alliances in 2006. Attendees bring their laptops and get to implement some of the lessons taught while they are in class. Dedicated lab time lets users get personalized attention and ask questions without having to air them in front of the entire class.
These workshops are typically ½ day, although full day sessions can be held for companies that want to take a deeper dive. Those implementing social selling and/or LinkedIn Sales Navigator are encouraged to conduct full-day workshops.
When the team can’t be assembled into one room, a Webinar is a good option. These programs are best when done in a series, typically 3 or more 60-minute sessions.
These online trainings can be recorded for future playback so those that cannot attend, as well as future employees, can attend. They can start/stop and replay as they need.
On Demand Video
An on-line alternative to Webinars is a self-serve program with 3-5 minute lessons grouped into tracks. This lets sales reps go directly to the things they most want to learn about. It’s like a Webinar that has been parted out into bite size pieces.
The most effective programs incorporate elements of BOTH live and online training. The sales team can only absorb so much at one time and there is much to learn so splitting the training into components is often the best solution.
To get the very best results, have Integrated Alliances teach your sales team with a hands-on workshop followed by a Webinar, or series of Webinars!
Contact Integrated Alliances today at 720-897-8254 to talk about the many ways we can help you increase sales, attract great talent and improve your bottom line.